SenderGuard

Audit vs continuous monitoring — ROI

Configs drift and rules evolve. A single averted incident (e.g., SPF >10 or missing One‑Click on launch day) often saves more than a year of monitoring fees. Monitoring also provides a continuous, verifiable audit trail.

Start with a check

Back‑of‑the‑envelope

  • Traffic: 1M emails/month; CTR impact if throttled/spam‑foldered
  • Incident cost: campaign redo + discounts + engineering hours
  • Monitoring benefit: early detection + audit trail for stakeholders